What is Landbase Lookalikes?

Landbase Lookalikes is an AI-powered audience builder that identifies companies that closely resemble your best customers. It analyzes the traits, behaviors, and market signals of your top accounts to surface new prospects for expansion and higher-performing outbound.

How does Landbase generate look-alike audiences?

Landbase profiles your best customers and models the attributes that matter most — such as size, growth rate, tech stack, hiring velocity, funding, and market activity. GTM Omni applies those patterns to the full market to recommend companies that behave like your top accounts.

What data do I need to create Lookalikes?

You can upload a list of your top customers or simply describe your ICP in natural language, like 'Series B SaaS companies using AWS in the US.' Landbase uses this seed set to build a customer profile and find similar companies with verified contacts and context.

Can I combine intent signals with my Lookalike audiences?

Yes. Lookalikes can be layered with verified signals — including funding rounds, product launches, hiring spikes, and web activity — so you can prioritize companies that not only look like your best customers but also show active buying behavior.

How accurate are Lookalike results compared to traditional ICP filters?

Lookalike models use more than simple firmographic filters. They combine multi-dimensional signals and pattern recognition to find companies that truly mirror your best accounts. This often reveals non-obvious but high-performing segments that static ICP rules overlook.

How does Landbase support ABM and targeted outbound with Lookalikes?

Every Lookalike audience includes verified contacts, titles, and buying-stage context. You can upload these audiences to your CRM or MAP to launch personalized outbound, ABM plays, and high-relevance paid campaigns with minimal cleanup.

Can Lookalikes help me discover new segments and whitespace?

Yes. Lookalike modeling highlights clusters of companies and industries that share the same traits as your most successful customers. These insights reveal emerging segments, whitespace opportunities, and untapped markets for future GTM strategy.

Lookalikes

Find companies like
your best customers

Upload your top accounts and Landbase finds net-new companies that share the same traits, signals, and buying patterns.

Customer Analysis

Learn from your
best customers

✓

Upload your top accounts or describe your ICP in plain language

✓

Landbase identifies the traits that define high-fit across firmographic, technographic, and behavioral dimensions

✓

Patterns extracted across 1,500+ enrichment fields per account

Customer DNA

Trait extraction engine

Analyzing

Extracting firmographic patterns

Revenue, headcount, funding stage, geography

Done

Mapping technographic profile

CRM, marketing stack, infrastructure tools

Done

Analyzing behavioral signals

Hiring velocity, content engagement, event attendance

Done

Weighting trait importance

Revenue correlation, conversion probability, retention signals

Scoring

DNA profile complete

24 traits identified across 3 dimensions

Ready

Profile built

24 high-signal traits extracted

View →

Pattern Matching

Find similar companies
at scale

✓

Matches companies sharing meaningful patterns, not just basic filters

✓

Scores every match by trait overlap and signal strength

✓

Surfaces accounts from segments you were not targeting before

Lookalike Engine

Matching across 300M+ contacts

Matching

Apex Fintech

Series B · 180 employees · 96% match

Relay Payments

Series A · 95 employees · 93% match

Prism Capital

Series C · 240 employees · 91% match

Vault Systems

Series B · 120 employees · 88% match

NovaPay

Series A · 68 employees · 85% match

Ledger Logic

Series B · 155 employees · 82% match

Matches found

1,847 lookalike accounts

Export →

Market Expansion

Expand into segments
you didn't know existed

✓

Discover net-new market segments you were not targeting before

✓

Prioritize lookalikes showing active buying signals

✓

Continuously updated as your market and customer base evolves

New Segments

Discovered by lookalike analysis

Expanding

Revenue Operations Platforms

+312 accounts · 94% trait match

New

Sales Intelligence Tools

+247 accounts · 91% trait match

New

Marketing Automation

+189 accounts · 86% trait match

New

Data Infrastructure

+156 accounts · 83% trait match

New

TAM expanded

+904 new accounts

View all →

Learn More

Learn more about lookalike targeting

Guide

What Lookalike Audiences Mean in B2B

A practical guide to lookalike audiences and how they help B2B teams target high-fit accounts.

Insight

How Lookalike Modeling Works

Learn why industry and company size are not enough, and what GTM teams use instead to define fit and prioritize accounts.

Playbook

Why Firmographics Alone Don't Define ICP

A breakdown of how GTM teams use lookalike modeling to expand pipeline with higher-fit accounts.

FAQ

What are Lookalikes?

Lookalikes are companies that share the same firmographic, technographic, and behavioral traits as your best existing customers. Landbase identifies these patterns and finds net-new accounts that match.

How does Landbase identify lookalike patterns?

You upload your top accounts or describe your ICP. Landbase analyzes 1,500+ enrichment fields to extract the traits that define high-fit companies and matches them across 300M+ contacts.

Can I use my own customer list as a seed?

Yes. Upload a list of your best customers and Landbase will extract their shared traits to find new accounts that match the same profile.

How is this different from basic firmographic filtering?

Firmographic filters match on surface-level attributes like industry or company size. Lookalikes match on deeper patterns including tech stack, hiring velocity, buying signals, and behavioral data.

How many new accounts can I expect?

Results depend on your ICP and market. Most teams discover hundreds to thousands of net-new qualified accounts that were not in their existing pipeline.

Does it integrate with my CRM?

Yes. Export lookalike lists directly to HubSpot or Salesforce, or download as CSV for any outbound tool.